We founded Intelligent Tech Solutions (ITS) in late 2023 in Sweden with a straightforward mission: build software that solves real, specific problems for the people who actually have to use it every day — rather than software built primarily to look impressive in a sales deck.
Twelve months in, it felt worth writing down what we set out to do, what we actually learned, and where that has pointed us next.
Starting From Real Problems, Not Trends
Rather than choosing a market because it was fashionable, each product idea at ITS started from a specific, observed problem. Manufacturing engineers were losing weeks to manual time-and-motion studies — that became NEXA ProductionX. Physics researchers were stitching together disconnected tools for writing, simulation, and peer review — that became CosmoLab. Document-heavy industries (pharma, legal, finance) had no reliable way to catch subtle discrepancies across long technical documents — that became DocValidate Pro. Cross-border shoppers were blocked by language barriers on global marketplaces — that became BizoShop.
What We Learned Building Four Products in Parallel
Running several product lines simultaneously as a small, focused team taught us a few lessons the hard way:
- Depth beats breadth in the early stage. It is tempting to chase every adjacent feature request. We found far more traction by going deep on one core workflow per product than by spreading thin across many half-finished features.
- Security and data locality matter more than expected. Especially for industrial and pharma clients, the ability to run software fully on-premises, with no data leaving the facility, was frequently a deciding factor — not a nice-to-have.
- Direct customer conversations beat market research reports. Every meaningful product decision in our first year traced back to a conversation with someone who actually did the job the software was meant to support.
What's Ahead
Going into our second year, the focus is on deepening each product based on direct customer feedback rather than expanding into new categories for their own sake. We are also investing more in writing — sharing what we learn about embedded software, industrial automation, and AI applied to real operational problems, on the basis that useful, honest technical writing is worth more than marketing copy dressed up as insight.
Thank you to everyone who has worked with ITS in this first year — the feedback, the hard questions, and the patience while we iterated have shaped every product on this site.